She then transitioned to the high peaks and beaches of California where she honed her technical prowess designing at Patagonia, everything from launching their own MTB line to highly technical full alpine systems for Patagonia’s most elite athletes.

She finished her career there on the advanced R & D team working on special athlete driven projects. At Patagonia she was educated in sustainability and responsible design from the best and learned how to make extensive personal product testing and tinkering an integral part of her design process.

Natasha was sitting in a design meeting being asked over and over again to make things look a certain way "more technical," "more sport," yet she didn't feel like that's how herself or her community wanted to dress.  That's when she knew it was time to start Curious Creatures.  She could take all the technical design engineering she had learned building pinnacle sport product and reimagine an outdoor brand that cares about performance but also style, self expression and timeless versatility. 

So in October of 2023, she took the plunge and started a different kind of outdoor brand. Curious Creatures is inspired by classic American sportswear, building performance clothes that look and feel like clothes. 

Curious Creatures lives in Bozeman, Montana, which means the test track is out the back door and the inspiration is everywhere. Natasha can sew up a prototype in the morning, ride it on actual trails by afternoon, and know by dinner whether it works or ends up in the scrap pile.

The creativity and uniqueness of the bike community has inspired her to no end and at the very least she hopes to give back to it a little humor, expression, and fun.